IF

DATE  2019
COMPANY  Live Nation
LOCATION Visarno Arena, Florence

For 2019 edition I’ve designed the key visual of Firenze Rocks festival, one of the most important festivals in Italy. 

Starting from the creative concept I’ve designed the festival artwork, developed graphics for ATL and BTL campaigns (on digital, newspapers and OOH) and for producion materials (passes, wristbands, laynards, set-up and signage).

MAIN TASKS  Creative concept, graphics, print files, producion.
SOFTWARE  Adobe Illustrator, Adobe Photoshop

All rights reserved – Live Nation 2019

MOCKUP

OOH campaigns

Set-up

Branding, tickets, passes, wristbands, laynards